Business with the World: last available places for the exclusive meeting of LA NACION

T
he conquest of international markets was until recently a utopia for many companies in Argentina. However, in recent years, obstacles to the expansion of local firms have begun to be overcome, and new opportunities in the region and the world have begun to materialize.


The analysis of this new era of possibilities for national companies will be at the center of the second edition of the Business with the World event of LA NACION, to be held on Wednesday, September 27 at 9 am in the auditorium of the Latin American Art Museum Buenos Aires (Malba, Figueroa Alcorta 3415).

After a few opening remarks, the meeting will begin formally with a hand-in-hand between José Del Rio, secretary-general of Editorial staff and moderator of the event, and Fernando Negri, Director of Global Markets of the local branch of the Industrial and Commercial Bank of China (ICBC).


They will be followed by a panel of "Companies that went out to the world", that will have a distinguished group of local entrepreneurs, like Martín Migoya, CEO of Globant, Enrique Alemañy, president of Ford Group South; Javier Madanes Quintanilla, president of Aluar and Romain Corneille, president of the citrus firm San Miguel.

As soon as this talk is concluded, Marcelo Elizondo, former head of ExportAr and director of the International Business Development (DNI) consultancy, will explain "What are the five most exotic markets when exporting" and provide details on other foreign markets that represent a great opportunity for the country.


Finished this speech, Félix Peña, director of the International Trade Institute of the ICBC Foundation; Marisa Bircher, Secretary of Agroindustrial Markets of the Nation; Fernando Vilella, dean of the Faculty of Agronomy of the UBA and Marcelo Regúnaga, former Secretary of Livestock and Fisheries, will meet to talk about "the keys to transforming Argentina into the world's supermarket".

Later, they will also have the opportunity to share their experiences. Diego Guelar, Argentine ambassador in China and Lorena Cantarovici, the entrepreneur who came to the United States with only US $ 300 and managed to build a franchise of empanadas that invoices US $ 2.5 million per year.

In addition, the opportunity that this historic moment represents for small and medium-sized companies will be analyzed in depth in another panel that will include Alejandro Reca, San Ignacio director, Claudio Teler, CEO of Biobarica; Mariano Mayer, secretary of Entrepreneurs and SMEs and Federico Manzuoli, founding partner of Guapaletas.

Shortly after, Dante Sica, director of ABECEB, will talk about "the five keys to the new Brazil" and Gustavo Béliz, director of the Integration Institute for Latin America of the Inter-American Development Bank (IDB) will do the same in a conversation on "the new generation commercial agreements and the technology".

The meeting will close at 12.45 with an interview with Horacio Reyser, secretary of International Economic Relations of the Ministry of Foreign Affairs and Worship.